For the Amarey launch, we transformed Illy Caffè in Montenapoleone into a vibrant coffee beauty hub. 

Attendees explored our innovative new ritual featuring products like cream, soap, serum, and scrub, all enriched with the essence of coffee. Guests enjoyed interactive demonstrations and learned about the benefits of incorporating coffee into their beauty routines, celebrating the unique fusion of skincare and coffee culture.
Event in partnership with Illy cafè
Creative Direction: Carlotta Concas
Client: Amarey
Ph: Andrea Natali
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